Surveys

Shift Beyond Traditional Asset Classes Amongst India’s Wealthy – Survey

Amanda Cheesley Deputy Editor 13 November 2024

Shift Beyond Traditional Asset Classes Amongst India’s Wealthy – Survey

Indian wealth management firm 360 ONE Wealth, part of the 360 ONE group, teams up with Indian consulting firm CRISIL to release the latest edition of The Wealth Index report.  

The Wealth Index report by 360 ONE Wealth and CRISIL reveals an increasing shift beyond traditional investment asset classes. Ultra-high net worth individuals (UHNIs) and high net worth individuals (HNIs) have a growing interest in alternatives such as portfolio management services (PMS), alternative investment funds (AIFs), real estate investment trusts (REITs), and private equity.

The report analyses the investment behaviours, preferences, and wealth management trends of India’s UHNIs and HNIs. It draws insights from a survey conducted among 388 UHNIs and HNIs.

It shows that ESG factors are becoming central to investment strategies, with 68 per cent of respondents considering ESG as critical. Investors are increasingly prioritising sustainability in their portfolios, reflecting a conscious shift towards responsible investing.

The report also reveals a growing number of women entering the class of the wealthy elite. Over 40 per cent of wealthy women are between the ages of 51 and 60, with many favouring lower-risk, stable investment products. This demographic shift is bringing new perspectives to wealth management.

Eighty-two per cent of respondents are engaged in philanthropy or plan to be in the next two years, particularly among older UHNIs who have already secured their families’ futures, the survey shows.

With 72 per cent of respondents considering succession planning essential, there is also a clear recognition of its importance for wealth preservation. Among UHNIs, 86 per cent have either started or completed their estate planning.

The firm highlighted how India is rapidly emerging as a global wealth hub, with the country now housing 334 billionaires in 2024. Mumbai has solidified its status as Asia’s billionaire capital and ranks third globally, racing ahead of the US and China. This economic momentum is expected to increase wealth creation across sectors such as fintech, e-commerce, space, and defence.

“The Wealth Index provides a comprehensive picture of India’s evolving wealth landscape and thereby offers a strategic compass to navigate the evolving world of wealth management. These insights reinforce existing trends and reveal new dimensions of how the wealthy manage and grow their assets,” Karan Bhagat, founder, MD and CEO, 360 ONE, said. “As the financial landscape evolves with new investment avenues and rising market participation, the wealthy must stay ahead by leveraging expert knowledge and seizing opportunities."

"The greatest transfer of wealth in history is underway and, through accelerated wealth creation via core businesses and professional ventures, the focus has shifted to optimisation and preservation, ensuring that wealth is sustained and managed effectively for generations. We act as trusted advisors, guiding our clients with a structured approach to managing and growing wealth while safeguarding it for the future,” Yatin Shah, co-founder, 360 ONE and CEO of 360 ONE Wealth, said. â€śThe Wealth Index report also showcases that investors place high importance on a wealth manager's track record, reputation, and engagement model. This demonstrates the evolving priorities of the wealthy, who increasingly value professional advice for peace of mind and long-term security."

“Our research reveals wealthy individuals are seeking more nuanced investment strategies, including alternatives and ESG-focused opportunities. They are also placing greater importance on professional wealth advisory services, succession planning and estate management. At CRISIL, we believe this shift necessitates a more integrated and forward-looking approach to wealth management,” Jiju Vidyadharan, senior director at CRISIL, said. 

360 ONE Wealth is an investment and financial advisor to over 7,500 relevant families in the HNW and Ultra-HNW segments, with assets under management of more than $68 billion.

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