Strategy
Singapore's Maitri AM Partners With Family Business Network

The alliance is an example of how the family business segment – often the dominant one when compared with publicly-listed firms – faces succession planning, transfer and capital-raising challenges.
Singapore-based Maitri Asset Management has inked a multi-year partnership with The Family Business Network, to guide and support families running their businesses in an ever changing world.
The alliance is an example of how the family business segment – often the dominant one when compared with publicly-listed firms – faces succession planning, transfer and capital-raising challenges.
Maitri, which was founded as the Tolaram Group family office in November 2015, is a licensed fund manager and private investment vehicle.
As a family partner and steering committee member of the FBN Family Office Community, Maitri will support the development of FBN’s family office network globally. The firm will also support the network’s learning and educational initiatives.
Maitri will work alongside the FBN team to provide expertise and strategic guidance for the family and business elements of family office operations. The firm said that this will include succession planning, next generation education, family cohesion, family compensation, philanthropy, concierge services, wealth planning and management, diversification, active investing, and talent and impact investment. Maitri is also a signatory to the United Nations-supported Principles for Responsible Investment. Consequently, some 25 per cent of earned capital is going to the Ishk Tolaram Foundation which supports vulnerable communities in Indonesia, Nigeria and Singapore.
Family businesses are an important wealth management target market. As evidence of this, Credit Suisse has recently produced a report showing that the sector has been relatively resilient in the face of COVID-19.